Kim Jones’ First Dior Campaign Is Here

Today Dior released its S/S19 men’s campaign – Kim Jones’ first for the house. In addition to models, the Steven Meisel-shot images feature Kaws’ ‘BFF’ character, which also played a starring role at the show in June. “I wanted this advertising to reflect the spirit of the summer show and the beauty of Dior,” the designer said in a statement. The collection itself represents Jones’ personal interpretation of Monsieur Dior’s legacy, seemlessly blending the house’s couture sensibility with his own functional and streetwear-led take on luxury.